City Girl Media
November 13th, 2008
Industry: Public Relations
Location: New York, New York
Designs Created by Grinning Moon:
Logo Design, Content Management System-Driven Website, Letterhead, Business Cards
Case Study:
When City Girl Media — a New York City-based public relations firm — approached Grinning Moon to create their new company branding, they had something very specific in mind. Big fans of the renowned artist Michael Schwab, City Girl was looking for branding that reflected this style. Since the Schwab style accurately reflects the image City Girl Media wants to portray, Grinning Moon was happy to oblige! The new City Girl Media logo uses this style to focus on what the firm does: Public Relations. Wanting to also focus on where that work is conducted, the banner on the new website displays six custom illustrations of prominent American skyscrapers, created by Grinning Moon in the style of Michael Schwab. All of the new City Girl Media designs, including the letterhead and business cards, work to convey the style of this public relations firm: Sophisticated, Cosmopolitan, All-American and No-Nonsense. But Grinning Moon Creative’s designs don’t just look good, the new website is fully editable and customizable by the client with unlimited webpages, thanks to the website’s Content Management System. To visit the site, click here.