September 24, 2007
On September 18 James and Danielle Mojonnier of Grinning Moon Creative were guest speakers for the Home Builders and Remodelers Association of New Hampshire. Grinning Moon spoke to members of the Association’s Sales and Marketing Council to provide professional advice on marketing. The lecture given by Grinning Moon was Identity Crisis: Are you marketing your own brand?
The Identity Crisis lecture explained the scope of the company brand and how it should be the catalyst for every company’s marketing and advertising. Grinning Moon Creative spoke about the ways the company brand can meet your customers at every point of contact, to maximize your company’s presence and make the most of your marketing dollar. The lecture discussed case studies of company branding affecting Advertisements & Direct Mail, Employee Clothing, Vehicle Signage, Tradeshow Booths, Portfolio Presentations, and even Conference Rooms.
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